Our Values

Two-ché Design is a values-led company. Values-Led businesses were first described by Ben Cohen and Jerry Greenfield in their book - Ben & Jerry's Double-Dip: How to Run a Values-Led Business and Make Money, Too. (This is a great book about how Ben & Jerry's got started and we highly recommend it.)

The goal of a values-led business is to create a great product, while being economically stable, but ensuring that the business plays an active role in society by initiating ways to improve the quality of life for others.

Two-ché is always trying to find ways to meet this mission. Here are just some of the things we have or are doing to help the community we live in.

  • Charitable Donations – Two-ché donates 5% of its gross sales to non-profit organizations. Once a year at Christmas time, we find two or more organizations to donate this money to. Former recipients have included: Colorado (CPR) and Hawaii Public Radio (HPR); Organization for Grieving Youth (OYGA) and The Sierra Club.

  • Charitable Work – In reviewing our Portfolio, you will see many projects that we have taken on to help non-profit organizations reach their goals. From brochure to ad design to building simple web sites for organizations to "get their word out", Two-ché works hard to help organizations with pro-bono work or discounted pricing.